Big Deal Small Business: Reason to Exist, Part 1 One of the first principles I learned as an investor was to confirm if the business had a reason to exist. This is a difficult, subjective question even though it boils down to a yes or no answer. The question is really asking if the business deserves to earn its profits. This is not a given!
Reason to Exist, Part 1
Reason to Exist, Part 1
Reason to Exist, Part 1
Big Deal Small Business: Reason to Exist, Part 1 One of the first principles I learned as an investor was to confirm if the business had a reason to exist. This is a difficult, subjective question even though it boils down to a yes or no answer. The question is really asking if the business deserves to earn its profits. This is not a given!